About this Website Template
The predesigned layouts on this website template are intended to help you take the guesswork out of designing and structuring a website on the Dornsife WordPress platform. Each page includes a recommended design blueprint and example content to guide how information can be organized, while allowing flexibility for you to update the page design and text to reflect your unit’s priorities and identity.
Not every unit will need every page, and sections can be adapted or deleted as needed. Each page is organized with placeholder content for you to replace and customize.
Suggestions for Top Website Image (Hero Image)
Consider using an environmental image such as your teaching or research in action or a compelling subject image related to your scholarship such as a lab bench, archive room, etc. Try to prioritize imagery that highlights people, experiences, or outcomes. These tend to be more engaging than static shots of campus buildings. If you do not want to include a hero image on your homepage, set your page template type to Content Detail. (How to set your page template.)
Writing Copy for Your Site
When writing website copy, start by identifying your primary audience. For external audiences, keep content clear, concise, and engaging, using plain language and avoiding jargon. For internal or expert users, focus on accuracy and depth, often with faculty or subject-matter input. Many sites would benefit from a layered approach, starting with accessible, high-level information and offering more detailed content for those who need it.
Delete this informational component prior to publishing your site
Fname Lname
Academic title
Use a high-quality professional photo of yourself (here’s where you can take a professional image on campus). Pair the image with a brief statement that captures your role or academic focus. Use the “Learn More” link below to send visitors to your more detailed biography or a page about your scholarship.
Featured Block – Image size 1800×1800 px
These cards allow you to highlight important areas that visitors may want to explore, such as About, Publications, Research Areas, or your Group or Lab. Select photos that relate directly to your work, your research environment, or USC. Each card should serve as a quick entry point that encourages visitors to learn more across the site.
About/Biography
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Research
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Publications
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