Senior Associate Dean for Creative Content
Stephen Koenig leads USC Dornsife’s creative strategy and messaging to promote schoolwide, public-facing initiatives.
Overseeing the Creative Content team, Stephen develops effective ways to convey the dean’s vision for bringing the academy into the public square. Working closely with the Office of Communication and the Office of Advancement, he focuses on bringing big-picture consistency to the ways that USC Dornsife highlights its leadership in research, education, and public service, while ensuring that messages resonate for a wide range of stakeholders. The Creative Content team also manages USC Dornsife’s website and brand strategy.
Before joining the Dean’s Office, Stephen was an independent communication consultant for colleges and universities, museums, and enrollment marketing firms. Two of his messaging campaigns earned gold Educational Advertising Awards. He also served for five years as communication manager for the USC Provost, and he was part of the literary group at Creative Artists Agency (CAA). Stephen earned his bachelor’s degree in communication and philosophy from Northwestern University.