My research explores how people make sense of the world in which they live and how their decisions are shaped by subtle contextual influences. My theoretical approach emphasizes the socially situated and embodied nature of cognition and the role of feelings and subjective experiences in judgment and decision making. I pursue these basic processes in different domains, including public opinion, consumer behavior, well-being, and the psychology of self-report.

All my work involves close collaboration with an interdisciplinary lab group of doctoral students, post-docs, visiting scholars, and colleagues in the USC Dornsife Mind & Society Center.

Select publications are available using the links above and others are often accessible through my Google Scholar profile. I also regularly update a live version of my CV and my resume.


Interested in joining my lab as a PhD Student or Post Doc? Click here for more information.

Contact Us

My Contact Info

Norbert Schwarz, Provost Professor of Psychology and Marketing

Our Lab Manager

Amabel Jeon, PhD Candidate

The Mind & Society Center

An Interdisciplinary Research Center