Welcome! Bienvenidos! Ni Hao! Willkommen! Konnichiwa! to the Social Behavior Lab



The Social Behavior Lab was established at USC in 2010, by Dr. Wendy Wood. It is a shared lab facility in the Department of Psychology, headed by Lab Director, Dr. Leor Hackel, Assistant Professor of Psychology. The Lab is designed to facilitate student and faculty research in social psychology and related fields. Over 30 researchers use the lab to collect survey data, pilot research procedures, teach research classes, conduct behavioral science experiments, and train research assistants. The lab is available for use to anyone on the USC campus, with approval from the Lab Manager, Rose Basile. Lab procedures and policies are set by the Lab Director, Dr. Hackel.




The Social Behavior Lab is comprised of over 15 testing rooms with multiple functions and equipment. With that in mind, below are some real-world answers to your hypothetical questions.  If you're still hungry for information, contact the Lab Coordinator!

  • What kind of testing rooms are available?

    There are individual testing rooms, large group rooms, a computer lab, psychophysiology labs, and a conference/seminar room.  For a more detailed description of software and equipment, click on the Room Descriptions tab.

  • What if I have a lab reservation but cannot make it?

    If you need to cancel or reschedule a lab reservation, first make sure you inform your RAs and Participants of the change, then email the Lab Coordinator with the dates and rooms that will no longer need to be reserved. She will be able to free up the space for others to use.

  • What if I either love rules, hate rules, or just do not want to break rules?

    Then the Forms and Policies tab is where you'll want to click for a look at how we keep the lab running on all four cylinders.

  • How do I get to the Social Behavior Lab?

    For directions to our home on the 8th floor of the USC's Seeley G. Mudd Building, click here.

  • How do I get involved?

    To participate in a study, register with Sona Systems.

    If you are interested in becoming a volunteer Research Assistant, take a look at what research is going on in the lab by clicking on the Faculty Research. Contact the Lab Coordinator with any questions.

    Note: If you are interested in working with Dr. Leor Hackel, please email him directly at lhackel@usc.edu.

Latest News in the USC Social Psychology Area

Welcome to the Social Behavior Lab Website!


Social Psychology Events

Click here to view upcoming brown bag events held every Monday from 12:00-1:00 PM. 

  • Nancy Gomez Juarez
  • USC Seeley G. Mudd Building
  • 3620 McClintock Ave.
  • Ste 801
  • Los Angeles, CA 90089