Jennifer Black is a native of the mid-west and joined the USC History Department in 2006 after completing her BA in Art History and MA in Public History from Western Michigan University. Before coming to USC, Jennifer worked at several public institutions, including the National Museum of Women in the Arts in Washington, DC.
She would be happy to correspond with anyone interested in the department, USC, or her research.
B.A. Art History, Western Michigan University, 2002
M.A. Public History, , Western Michigan University, 2006
M.A. History, University of Southern California, 2009
Certificate in Visual Studies, , University of Southern California, 2010
Description of Research
Summary Statement of Research Interests
Jennifer's dissertation, "Branding Trust: Advertising, Trademarks, and the Problem of Legitimacy in US Popular Visual Culture, 1870-1930," situates the emergence of trademark logos within the context of the growing national market and the expanding availability of mass-produced household goods, and attempts to decode the imagery used to communicate legitimacy to the consumer in lieu of face-to-face interaction with producers. The project is advised by Karen Halttunen, Richard Fox, Vanessa Schwartz, and Leo Braudy (English).
Nineteenth-Century US, Cultural History, Visual Culture, Popular & Consumer Culture
Nineteenth-Century US, Cultural History, Visual Culture, Popular & Consumer Culture, History of Advertising
Black, J. M.
Corporate Calling Cards: Advertising Trade Cards and Logos in the US, 1876-1890. Journal of American Culture.
Vol. 32 (4), pp. 291-306. Link to Dec 2009 issue
Honors and Awards
USC College Dissertation Research & Writing Award, 2010-2011
Dissertation Fellowship, Winterthur Museum & Country Estate, 2009-2010
Huntington Library Research Fellowship Recipient, William M. Keck Foundation Fellowship, 2009-2010
Smithsonian Institution Pre-Doctoral Research Fellowship, 2009-2010
William M. Jones Prize for Best Graduate Student Paper in American Culture, for "Corporate Calling Cards" ,