Description

Exterior shot of Wrigley conference center on Catalina Island

Advances in the Science of Habits – August 25-28, 2016

Wrigley Institute for Environmental Studies
Two Harbors, Catalina Island

Across the behavioral sciences, a broad understanding is emerging concerning the economic and psychological processes relevant to consumer habits. This 3-day conference on Catalina Island will feature talks on these various strands of research, with each presentation planned to be published in a special issue on the Habit-Driven Consumer for the Journal of the Association for Consumer Research.

The conference will address the variety of ways in which habits impact consumer behavior. Researchers have captured the impact of habits at multiple levels of analysis, ranging from micro-level neuropsychological processes, to specific consumer behaviors, to even broader patterns of consumer purchase over time and location, to macro-level approaches involving organizational patterns and structures. Conference participants could draw on a variety of methods and types of data, ranging from laboratory experimental approaches, experience-sampling diary research, field experiments, and econometric models of purchase data. Example topics are the ways that habit formation and performance vary with person-specific variables (e.g., age, BMI) as well as key marketing variables (e.g., price, store layout, advertising). Another possibility is to contrast normative perspectives on preference-based versus habit-based models of consumer choice. Also of interest is consumer research evaluating the ways that habits promote or impede consumer health goals, savings goals, or sustainability goals.

John Templeton Foundation UCLA Anderson logo JACR logo USC Dornsife Logo

Agenda

Thursday, August 25, 2016

3:00-3:45pm WATERFRONT ORIENTATION
Mandatory for those who go into the water
3:45pm WRIGLEY HOUSING ORIENTATION/CHECK IN
5:30-6:00pm Welcome and Introductions:
Wendy Wood, University of Southern California
6:00-7:00pm DINNER
7:00-7:50pm Leor Hackel, Stanford:
“Habit and social cognition: Learning processes and effects on behavior”
7:50pm Graduate Student Poster Session

Friday, August 26, 2016

7:30-8:30am BREAKFAST
8:30am WATERFRONT ORIENTATION
for those going in water and who missed Thursday’s session
9:00-12:00pm FREE TIME
12:00-1:00pm LUNCH
1:00-1:50 Gavin Xue / John Monterosso, University of Southern California:
“Neural Gains and Losses with Habit Formation”
1:50-2:40pm Kevin Volpp, University of Pennsylvania
“Incentives and Habit Formation: Some Successes, Some Failures, and Potential Future Directions”
2:40-3:00pm BREAK
3:00-3:50pm Jennifer Labrecque, University of Southern California:
“Planning to Form a Habit?”
3:50-4:40pm Hengchen Dai, Washington University, St. Louis:
“Motivating Process Compliance through Individual Electronic Monitoring: An Empirical Examination of Hand Hygiene in Healthcare”
4:40-5:30pm Dean Eckles, Massachusetts Institute of Technology:
“Social Influence and Changing Circumstances in the Creation, Maintenance and Disruption of Habits”
5:30-6:20 Amiee Drolet/Anand Botapadi/Dan Yavorsky, University of California, Los Angeles:
“The Compromise Heuristic Habit”
6:30-7:30pm DINNER
7:30-8:20pm Lukas Thurmer, University of Konstanz:
“Why Does Observing Peer Habits Increase Impulse Buying? Processes and Remedies”

Saturday, August 27, 2016

7:30-8:30am BREAKFAST
8:30-9:20am K. Sudhir, Yale University:
“Exploiting the Choice-Consumption Mismatch: a New Approach to Disentangle State Dependence and Heterogeneity”
9:20-10:10am
Genevieve Dunton, University of Southern California:
“Applying Ecological Momentary Assessment Methods to Study Habitual Behavior

10:10-10:30am BREAK
10:30-11:20am Jodi Letkiewicz, York University and Stuart Heckman, Kansas State University:
“An Analysis of Financial Distress, Habit Formation and Personality Traits”
11:20-12:10 David Neal, Catalyst Behavioral Sciences:
“Product and Consumer Innovation through a Habit Lens”
12:10-1:00pm LUNCH
1:00-1:50pm Vishal Singh, New York University / Karsten Hansen, University of California San Diego:
“Gender Differences in Shopping Habits”
1:50-2:40pm Dan Acland, University of California-Berkeley:
“Self-Control and a Demand for Commitment in On-line Gaming Evidence from a Field Experiment”
2:40-6:00pm FREE TIME
6:00-7:00pm DINNER
7:00-7:50pm Ethan Pew, SUNY at Stony Brook:
“Exercise Habits and Academic Performance”

Sunday, August 28, 2016

7:30-8:30am BREAKFAST
8:30am CHECK OUT
8:30am on FREE TIME
9:00am Board shore boat to Avalon at WIES dock for those leaving on the 9:45am Catalina Express
12:00pm Check out for those leaving on the 2pm Catalina Express
1:15pm Board shore boat to Avalon at WIES dock for those leaving on the 9:45am Catalina Express

Presenters

Wendy Wood

Provost Professor of Psychology and Business
Vice Dean for Social Sciences
University of Southern California
Dornsife College of Letters, Arts and Sciences

Areas of Interest:  My research addresses questions of how habits form and change, how people are influenced by social groups, and what are the bases for gender differences in social behavior.

headshot of Wendy Wood

Leor Hackel

Post Doc Fellow, Department of Psychology
Stanford University

Areas of Interest:  Leor is interested in the intersection of learning, social cognition, and decision-making. In particular, he studies how people learn about others through interaction (linking instrumental learning to social cognition), and how people make value-based decisions guided by social knowledge (linking social cognition to decision-making), leading to both habitual and flexible behavior.

Presentation Title:  “Habit and Social Cognition:  Learning Processes and Effects on Behavior

Feng Xue

Research Scientist, Department of Psychology
Dornsife College of Letters, Arts and Sciences
University of Southern California

Areas of Interest:  Gavin is interested in neural mechanism of cognitive control and the role cognitive control plays in various cognitive functions

Presentation Title: Neural mechanism of cognitive control and the role cognitive control plays in various cognitive functions such as risky decision-making and habit formation”

By Gavin Xue and John Monterosso

Headshot of Feng Xue

Kevin Volpp

Professor of Medicine, Perelman School of Medicine
Professor of Health Care Management, Wharton School
University of Pennsylvania

Areas of Interest:  Kevin’s work focuses on developing and testing innovative ways of applying insights from behavioral economics in improving patient health behavior and affecting provider performance. He has done work with a variety of employers, insurers, health systems, and consumer companies in testing the effectiveness of different behavioral economic strategies in addressing tobacco dependence, obesity, and medication non-adherence.  Kevin’s research program focuses on the impact of financial and organizational incentives on health outcomes.

Presentation Title:  “Incentives and habit formation: some successes, some failures, and potential future directions”

Headshot of Kevin Volpp

Jen Labrecque

Post Doc, Department of Psychology
University of Southern California
Dornsife College of Letters, Arts and Sciences

Areas of Interest:  I study behavior change with a focus on habits. Current projects examine how misunderstanding the causes of our habits can lead to failed self-change attempts, and a consumer psychology study investigates the impact of habits on product choice, use, and switching to alternative products.

Presentation Title:  “Planning to Form a Habit?”

Headhsot of Jen-Labrecque.

Hengchen Dai

Assistant Professor, Organizational Behavior, Olin School of Business
Washington University, St. Louis

Areas of Interest:  Goals and Motivation, Self Regulation, Social Influence.  Hengchen’s main stream of research applies insights from behavioral economics and psychology to motivate people to behave in line with their long-term best-interests both inside and outside of the workplace (e.g., avoiding counterproductive behaviors, maintaining a healthy lifestyle). In other work, she has explored how different social forces (e.g., online reviews, news about a celebrity’s health) affect judgments and behavior.

Presentation Title: “Motivating Process Compliance through Individual Electronic Monitoring:  An Empirical Examination of Hand Hygiene in Healthcare”

Headshot of Hengchen Dai

Dean Eckles

Assistant Professor
MIT Sloan School of Management

Areas of Interest:  Dean is a social scientist, statistician who was previously a member of the Core Data Science team at Facebook. He studies how interactive technologies affect human behavior by mediating, amplifying, and directing social influence — and the statistical methods to study these processes. Dean’s current work uses large field experiments and observational studies.

Presentation Title:  “Social Influence and Changing Circumstances in the Creation, Maintenance and Disruption of Habits”

Headshot Dean Eckles

Aimee Drolet

Professor of Marketing and Behavioral Decision Making
Betsy Wood Knapp Term Chair of Innovation and Creativity
John E. Anderson Graduate School of Management
University of California, Los Angeles

Areas of Interest: I am a consumer psychologist who studies the decision processes underlying consumers’ choices. Much of my recent research focuses on 1) habits and meta-rules and 2) the decision-making of older adult consumers.

Presentation Title:  “The Compromise Heuristic Habit”

Headshot of Aimee Drolet

J. Lukas Thurmer

Interim Professor, Department of Psychology
University of Konstanz

Areas of Interest:  Lukas currently holds a Post-Doctoral position at Konstanz University. He continues his work with Peter Gollwitzer and Frank Wieber on collective self-regulation through goals and plans in group decision-making. Building on past work on the regulation of self-esteem protective behavior, Lukas collaborates with Sean McCrea (University of Wyoming) in a project on threat and decision making and with Joana Kunz (University of Canterbury, Christchurch, New Zealand) in a project on effective self-regulation at the workplace.

Presentation Title:  “Why Does Observing Peer Habits Increase Impulse Buying?  Processes and Remedies”

Headshot of J. Lukas Thurmer

K. Sudhir

James L Frank Professor of Marketing, School of Management
Yale University

Areas of Interest:  Sudhir’s research focuses on gaining market insights by analyzing consumer and firm actions through econometric modeling. As director of the China India Insights Program, he specializes in research on consumers in emerging markets and leads the various data-driven projects at the Yale Center for Customer Insights.

Presentation Title:  “Exploiting the Choice-Consumption Mismatch: a New Approach to Disentangle State Dependence and Heterogeneity”

K. Sudhir

Genevieve Dunton

Associate Professor, Preventive Medicine and Psychology and Director, USC REACH
Keck School of Medicine of University of Southern California

Areas of Interest:  The objectives of her research are to explain and promote participation in physical activity and healthy dietary behaviors in children, adults, and families. This work is guided by a social-ecological perspective of behavior change, which takes into account the interplay between environmental, social, and individual variables. Her research considers how policy, community, neighborhood, and school contexts can influence physical activity either independently or through their impact on more proximal social and psychological factors.

Presentation Title:  “Applying Ecological Momentary Assessment Methods to Study Habitual Behaviors”

Headshot of Genevieve Dunton

Jodi Letkiewicz

Assistant Professor, School of Administrative Studies
York University

Areas of Interest:  Jodi teaches in the School of Administrative Studies and researches and publishes in the areas of consumer finance, economics, financial planning, and financial well-being.

Presentation Title:  “An Analysis of Financial Distress, Habit Formation and Personality Traits”

Presented with Stuart Heckman

Jodi Letkiewicz

Stuart Heckman

Assistant Professor and Certified Financial Planner
Kansas State University

Areas of Interest:  Stuart is passionate about the financial planning profession and is excited to be involved with graduate education due to the field’s need for rigorous research and theory development. Dr. Heckman’s research interests focus on the financial decision-making of college students, young adults and low-income households. He is also interested in the influence of financial planning on consumer well-being and behavior.

Presentation Title:  “An Analysis of Financial Distress, Habit Formation and Personality Traits”

Working with Jodi Letkiewicz who presented

Stuart Heckman

Assistant Professor and Certified Financial Planner
Kansas State University

Areas of Interest:  Stuart is passionate about the financial planning profession and is excited to be involved with graduate education due to the field’s need for rigorous research and theory development. Dr. Heckman’s research interests focus on the financial decision-making of college students, young adults and low-income households. He is also interested in the influence of financial planning on consumer well-being and behavior.

Presentation Title:  “An Analysis of Financial Distress, Habit Formation and Personality Traits”

Working with Jodi Letkiewicz who presented

Headshot of Stuart Heckman

David Neal

Founder and Managing Partner
Catalyst Behavioral Sciences, Miami Florida

Areas of Interest:  Habit, behavior change, consumer behavior, trademark litigation

Presentation Title:  “Product and Consumer Innovation Through a Habit Lens”

Headshot of David Neal

Vishal Singh

Associate Professor of Marketing, Stern School of Business
New York University

Areas of Interest:  Vishal’s general research interests lie in the domain of Data Driven Business Strategies, with a focus on retail competition, competitive pricing, database marketing, customer management, and empirical industrial organization. His more recent work focuses on leveraging large databases to generate psychological insights and guide policies in public health.

Presentation Title:  “Gender Differences in Shopping Habits”

Jointly working with Kartsen Hansen

Headshot of Vishal Singh

Karsten Hansen

Professor of Marketing, Rady School of Management
University of California, San Diego

Areas of Interest: Hansen’s primary research interests are centered on developing, analyzing and testing theories of household/customer behavior and the implications for retail strategy and competition.

Presentation Title:  “Gender Differences in Shopping Habits”

Jointly working with Vishal Singh who will be presenting for their group

Headshot of Karsten Hansen

Dan Acland

Assistant Professor, Practice
Goldman School of Public Policy, University of California, Berkeley

Areas of Interest:  Dan is a behavioral economist whose research focuses on the theory, practice, and political science of behavior change and benefit-cost analysis and cost-effectiveness analysis.  Past work has included a field experimental test of behavioral-economic theories of habit-formation and health-related behavior change, large-scale online experiment on the effectiveness of voluntary self-control mechanisms for online game players. Current projects include development of a theoretical model of bounded rationality in future self-control beliefs and an online survey-experiment test of the political psychological dimensions of behavioral-economic inspired public policy agendas.

Presentation Title: “Self Control and a Demand for Commitment in On-line Gamming Evidence from a Field Experiment”

Headshot of Dan Acland

Ethan Pew

Assistant Professor, Marketing, College of Business
SUNY at Stony Brook

Areas of Interest:  Ethan conducts research on consumer behavior, particularly in the context of investment decision making and focuses on topics such as how consumers perceive time and process information when evaluating investment opportunities.

Presentation Title:  “Exercise Habits and Academic Performance”

Headshot of Ethan Pew

Om Marwah

Walmart Behavioral Science Team

Areas of Interest:  Om is the Head of Behavioral Science at Walmart setting up a team of behavioral scientists to work across the enterprise reporting into the CEO level. Presently he leads a lean startup team of devs, designers, marketers, and strategists.  Om has been invited to speak at conferences in big data, marketing, market research, strategic foresight, and spoken on panels alongside CMO’s of the world’s largest companies. He also teaches at UCLA and his current course is on academic creativity and applying academic ideas to industries in new ways. Students think about interdisciplinary applications of technology and are exposed to industry frontiers.

Headshot of Om Marwah

Peter Rossi

Distinguished Professor, James Collins Professor of Marketing, Statistics and Economics

Anderson School of Management
University of California, Los Angeles

Areas of Interest:  His work in the area of target marketing presaged many of the developments in targeting today as practiced in electronic couponing and by web-based retailers.  His work in data-based pricing and methods for estimation of high-dimensional demand systems influenced the development of analytic pricing tools in use today.

Headshot of Peter Rossi

Raphael Thomadsen

Associate Professor, Marketing, Olin School of Business
Washington University, St. Louis

Areas of Interest:  Microeconomics/ Industrial Organization, Marketing Management and Strategy, Marketing Research, Pricing, Pricing, Product Design, Game Theory, Point-of-Sale, Marketing

Headshot of Raphael Thomadsen

Post Docs and Students Poster Session

Dalia Bagdziunaite

PhD fellow, Department of Marketing, Center for Decision
Neuroscience, Copenhagen Business School

Theoretical and Methodological Considerations in Compulsive Buying Research: Critical Issues and Future Directions

Lucas Carden

PhD Student, Department of Psychology, Dornsife College of Letters, Arts and Sciences, University of Southern California

“Understanding Health Habits: A Nationally Representative Sample Study”

Ahmet Ceceli

PhD Student, Department of Psychology, Rutgers University

“A Novel Approach to Studying Human Behavioral Control Using a Go/NoGo Task”

Kate Christensen

PhD Student, Marketing, UCLA Anderson School

Vita Droutman

Postdoc, Department of Psychology, Dornsife College of Letters, Arts and Sciences, University of Southern California

Liting DU (Tingting)

Lecturer, Management Department, Tianjin Polytechnic University

“An Empirical Study on the Influence of Purchase Habit on New Product Choice Behavior”

Hale Forster

PhD Student, Psychology, Columbia University

“The Effect of Choice Architecture on Habit Formation”

Atar Herziger

PhD Student, Graduate School of Management, Economics and Social Sciences, Cologne University

“Habitually unfair: The roles of consumer habit, price importance and ego depletion in the Fair trade ethical consumption gap”

Carol Iskiwitch

PhD Student, Department of Psychology, Dornsife College of Letters, Arts and Sciences, University of Southern California

Ting Jian

Post Doc, Center for Advanced Hindsight, Duke University

“Stick to it! – The Role of Exercise Rituals in Habit Formation”

Kate M. Johnson

Post Doc, Department of Psychology, Dornsife College of Letters, Arts and Sciences, University of Southern California

“The real nature of healthy habits and what helps to sustain them”

By Kate M. Johnson, Lucas Carden, Drew Kogon, and Wendy Wood

Drew Kogon

Wood Lab Director, Department of Psychology, Dornsife College of Letters, Arts and Sciences, University of Southern California

“The real nature of healthy habits and what helps to sustain them”

By Kate M. Johnson, Lucas Carden, Drew Kogon, and Wendy Wood

Allie Lieberman

PhD Student, Rady School of Management, University of California, San Diego

“How Incentive Framing Can Harness the Power of Norms”

Sarah Memmi

PhD Student, Marketing, Fuqua School of Business, Duke University

“How Perceived Habit Shapes Identity”

Robert Mislavsky

PhD Student, Wharton School of Business, University of Pennsylvania

“Creating Exercise Habits through Incentives: The Tradeoff between Flexibility and Routinization”

Anastasia Sizykh

PhD Student, Business Administration, Asper School of Business, University of Manitoba

“Dispositional Differences in Habit Processes:  A Conceptual Framework”

Katarzyna Stawarz

PhD Student, UCL Interaction Center, University College London

“The Role of Reminders, Contextual Cues, & Positive Reimbursement in the Process of Habit  Formation”

Allison Sweeney

Post Doctoral Fellow, College of Business, SUNY at Stony Brook

“How Does Automaticity Impact Affective Responses to Exercise Planning-Behavior Discrepancies?”

Daniel Yavorsky

PhD Student, Marketing, Anderson School of Business, University of California, Los Angeles

Conference Photos

Contact

Wendy Wood

Professor Emerita of Psychology