Veronica Mejia Stuart, PhD
Born and raised in the greater Los Angeles area, Veronica is a behavioral scientist and design research leader with more than 20 years in product development. A proud Triple Trojan, she earned a bachelor’s degree in Psychology, a master’s degree in Cognitive and Brain Sciences, and a PhD in Quantitative Psychology from the USC Dornsife College of Letters, Arts and Sciences.
Veronica leads the Alexa Design Research team at Amazon, driving research strategy for core Alexa experiences that shape the full Alexa product portfolio, partnering with product, design, and engineering leaders across the organization. Before Amazon, she held research and insights roles at Microsoft, Intuit, and Belkin. Across her career, she has applied research methods and human-centered design to understand customer needs, guide strategy, and build technology that works the way people think.
Beyond her role at Amazon, Veronica co-founded the Seattle chapter of Latinas in Tech and has mentored and built community for women in technology. Drawing on her own path, she encourages students to see how skills in critical thinking, research, and communication can translate into careers in leadership and technology.