{"id":368,"date":"2023-02-07T02:18:42","date_gmt":"2023-02-07T02:18:42","guid":{"rendered":"https:\/\/dornsife.usc.edu\/cfr\/?page_id=368"},"modified":"2024-09-10T22:37:06","modified_gmt":"2024-09-10T22:37:06","slug":"its-dude-time-a-quarter-century-of-excluding-womens-sports-in-televised-news-and-highlights-shows-2015","status":"publish","type":"page","link":"https:\/\/dornsife.usc.edu\/cfr\/content\/gender-in-televised-sports\/its-dude-time-a-quarter-century-of-excluding-womens-sports-in-televised-news-and-highlights-shows-2015\/","title":{"rendered":"\u2018It\u2019s Dude Time!\u2019: A Quarter Century of Excluding Women\u2019s Sports in Televised News and Highlights Shows (2015)"},"content":{"rendered":"\n\n \n \n\n\n\n\n\n\n\n
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The last quarter century has seen a dramatic movement of girls and women into sport, but this social change is reflected unevenly in sports media. This study, a 5- year update to a 25-year longitudinal study, indicates that the quantity of coverage of women\u2019s sports in televised sports news and highlights shows remains dismally low. Even more so than in past iterations of this study, the lion\u2019s share of coverage is given to the \u2018\u2018big three\u2019\u2019 of men\u2019s pro and college football, basketball, and baseball. The study reveals some qualitative changes over time, including a decline in the once-common tendency to present women as sexualized objects of humor replaced by a tendency to view women athletes in their roles as mothers. The analysis highlights a stark contrast between the exciting, amplified delivery of stories about men\u2019s sports, and the often dull, matter-of-fact delivery of women\u2019s sports stories. The article ends with suggestions for three policy changes that would move TV sports news and highlights shows toward greater gender equity and fairness.<\/p>\n

Download “‘It’s Dude Time!’” in its entirety here<\/a>.<\/p>\n

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