About Wendy Wood

Wendy Wood is Provost Professor of Psychology and Business at the University of Southern California. She received her B.S. from the University of Illinois and her M.A. and Ph.D. in psychology from the University of Massachusetts.  Her research addresses the ways that habits guide behavior—and why they are so difficult to break, as well as evolutionary models of gender differences in behavior.


Academic Appointments:

From 1982 until 2003, Wood was at Texas A&M University where she was the Ella C. McFadden Professor of Liberal Arts. At Texas A&M, she also served as the Associate Vice President for Research and the Director of the Women’s Faculty Mentoring Program. She received a teaching award from the undergraduate honors program and a distinguished faculty research award. In 2004, she moved to Duke University as the James B. Duke Professor of Psychology and Neuroscience and Professor of Marketing. At Duke, Dr. Wood served as Co-Director of the Social Science Research Institute. While Co-Director, she also helped to found the National Consortium of Interdisciplinary Social Science Institutes.  In 2009, Dr. Wood joined University of Southern California, where she is Vice Dean of Social Sciences.


Awards and Affiliations:

Dr. Wood is a Fellow of the American Psychological Association (Division 8), the American Psychological Society, Society for Experimental Social Psychology, and founding member of the Society for Research Synthesis Methodology. She served several terms on the Executive Committee of the Society of Experimental Social Psychology, was previously the Secretary-Treasurer of Society for Personality and Social Psychology, and is now serving a presidential term at Society for Personality and Social Psychology. She is also currently Associate Editor of Behavioral Science and Policy, and in the past has been associate editor of Psychological Review, Journal of Personality and Social PsychologyPersonality and Social Psychology Bulletin, and Personality and Social Psychology Review. Her research has been funded by the National Science Foundation, the National Institute of Mental Health, the Rockefeller Foundation, and the Radcliffe Institute of Advanced Study.

Wendy Wood lives with her husband on the beach just west of Los Angeles. She has two grown sons, Dylan and Garrett, and her father lives close by.

  • Wendy Wood
  • Seeley G. Mudd Building
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  • Phone: (213) 740 - 5504